PREMIUM SKINCARE FOR EVERYONE
Branding, packaging and product campaigning
Jan_2022
MADE AT DEPT
︎︎︎ ART DIRECTION: Pim van Bommel
︎︎︎ GRAPHIC DESIGN: Pim van Bommel, Sander van Lit, Christian Lank
︎︎︎ COPY: Lisa Kapan
︎︎︎ ILLUSTRATIONS: Danique de Bies
︎︎︎ PHOTOGRAPHY: Juriaan Kriebel
︎︎︎ STYLING: Lieske de Jong
︎︎︎ CREATIVE DIRECTOR: Manuel di Tolve
︎︎︎ STRATEGY: Stefanie Kaandorp
︎︎︎ PM / ACCOUNT: Bonnie van den Heuvel, Ayaan Nour
5K1N makes scientifically formulated skincare easy, light-hearted and enjoyable, without losing the expertise. In words, visual language and formulation show we have nothing to hide, and a lot to celebrate.
No-nonsense communication combined with a trustworthy layer of design. By only introducing colour when it is needed and mostly using blank packaging, we keep it practical, clear and honest. 5K1N is skincare that has nothing to hide, and is easy to understand.
No-nonsense communication combined with a trustworthy layer of design. By only introducing colour when it is needed and mostly using blank packaging, we keep it practical, clear and honest. 5K1N is skincare that has nothing to hide, and is easy to understand.
